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For store owners who hired someone to run their Meta ads

If the people who do this all day couldn't make it scale, it's fair to wonder whether Meta ads work for your product.

Before you decide that, check the one number nobody set. What an order was allowed to cost your store, after product, shipping and the fee. If the account was never given that number, it was never aiming at anything. Four minutes, figures you already know.

Free assessment · Estimates are fine · Nothing to look up

NewReturningNumber

Deciding what to try next is harder than deciding who runs the ads.

Hiring someone made sense. You had product to move and a store to run, and learning Meta was supposed to be somebody else's job. So when the results disappoint, the next decision feels bigger than changing who holds the account.

  • Three things get measured, and the number is one of them.

    Built for new, built for returning, and what an order was allowed to cost your store.

  • Fourteen questions, all answered from memory.

    Four minutes. No logins, nothing to look up, no rating yourself. Estimates are fine.

  • Your report says which customer the account is built for.

    And what a new one is allowed to cost you, worked out from your own figures.

Walk into the next conversation with a number.

Fourteen questions, four minutes, and a report that says what an order was allowed to cost you.

Who put this together

Matt Harward

Matt Harward

Co-founder, Bitesize. Takes every strategy call

  • Close to $500M sold online, and two companies taken past $100M in revenue
  • More than $75M of his own money spent on ads across Google, Amazon and Meta
  • Six 8-figure brands across software and ecommerce. Twice on the Inc. 500

Bitesize is not an agency. We help store owners own their strategy and the systems that carry it, in their own accounts.