Read
Their site becomes the brief — what they sell, who they sell to, and the recent signals that matter. No more landing on the homepage cold the morning of the call.
bitesize · call prep
Brief every call before you dial.
Get a structured brief, three openers, and one landmine to avoid — built from their actual site, not a template.
- Reading their site for what they sell, who they sell to, and how they describe themselves.
- Scanning the last 60 days for fresh signals — announcements, hires, product launches, anything you can land on.
- Mapping the three pains most likely on their mind right now, given their stage and segment.
- Drafting three opening questions tuned to their business — and the one landmine to avoid.
From cold open to trigger-based rapport.
Three pillars cover the prep end-to-end — every brief is scannable in 90 seconds, every question is one the prospect couldn't have answered on their site.
Map
The three pains most likely on this prospect's mind right now — derived from their stage, segment, and recent signals — so you walk in with a working point-of-view, not a blank page.
Open
Three opening questions tuned to their actual business plus one landmine to avoid — the kind of openers that make the prospect lean in instead of brushing you off.
Your call prep, on autopilot.
Six pieces in every brief — scannable in 90 seconds, structured for the call you're about to walk into.
Site read
What they sell and who they sell to, in one paragraph — so you don't waste the call confirming basics.
Recent signals
2-4 fresh items from the last 60 days — hires, launches, announcements that hint at what's hot.
Likely pains
The three things most likely on their mind right now — derived from their stage, segment, and signals.
Three openers
Questions tuned to their actual business — ranked least-risky to most-revealing.
One landmine
The pitch angle, mis-positioning, or sensitive topic to avoid based on what's on their site.
90-second read
Tight enough to skim in the elevator before the call — no walls of text to wade through.
Ready to walk into any call warm?
Drop the URL the moment the meeting books. We'll build your brief — scannable in 90 seconds, tuned to their actual business.